Istidamah by Imdaad

Building Strong Pillars Towards a Sustainable Future

Istidamah is Imdaad’s internal sustainability framework. Built around four pillars: Public & Places, Planet, Prosperity, and People, it supports alignment between business operations and long-term environmental and social responsibility goals.

The framework guides planning and performance across all group companies, helping to define measurable sustainability priorities at every level.

The Four Pillars of Istidamah

Public & Places Contributing 1% of profits to community causes, improving In-Country Value (ICV), promoting safe work environments, and engaging stakeholders across operations.

Planet Reducing carbon emissions, conserving water, managing biodiversity, and increasing the use of recycled and sustainable materials.

Prosperity Improving margins and long-term value through legal compliance, supply chain collaboration, and high-quality FM service delivery.

People Attracting and retaining talent, creating inclusive workplaces, supporting worker wellbeing, and providing opportunities for Emiratis to develop and lead.

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